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Michelle Saab
Global Marketing Communications Leader

Wayne Offers Options for Indiana Corn Marketing Council Program to Encourage More Flex-Fuel Pumps in State

Austin, Texas —June 13, 2011— Wayne, a global innovator of fuel dispensers and technologies, announces its incentive program for distributors in conjunction with the Indiana Corn Marketing Council’s (ICMC) Flex Fuel Pump Program. The Flex Fuel Pump Program is a cost‐sharing program that provides funding to fuel retailers to help offset the costs of flex‐fuel pumps. Flex‐fuel dispensers allow consumers to choose the particular blend of ethanol they wish to use to fuel their vehicles.

The Wayne Ovation™ Eco Fuel dispenser is an ethanol blender, which combines ethanol and gasoline in the dispenser to dispense ethanol‐blended fuel in various ratios. The Wayne line of Eco Fuel dispensers is the only series with the capability to deliver a selection of ethanol blends through multiple hoses from the same dispenser in the United States.

The ICMC Flex Fuel Pump Program offers eligible fuel retailers grants that equate to 50 percent of cost or $20,000, whichever is less, for a flex‐fuel pump, hardware and storage tank, or for the cost of converting an existing conventional fuel dispenser to an ethanol‐blender. The ICMC program is open to both new and existing fuel retailers in Indiana. Wayne is providing additional incentives to the ICMC grant funding through the Wayne distribution channel.

“Incentive programs can assist retailers in managing the costs of new Eco Fuel equipment. Wayne understands that long‐term ownership costs can be another barrier, especially in the case of alternative fuels where standards and trends are still evolving,” said Michelle Kautz, product manager for alternative energy products at Wayne. “That’s why scalability is such an important feature of the Ovation blender dispenser. It makes it possible for retailers to install Eco Fuel dispensers now, and to still have the flexibility to adapt to future changes in bio‐fuel standards later without having to replace equipment.”

Blender pumps such as the Ovation Eco Fuel dispenser, give retailers the ability to serve customers with conventional‐fuel vehicles as well as customers with flex‐fuel vehicles, which are designed to operate on blends of up to 85 percent ethanol, from the same dispenser. Flex‐fuel consumers then have the further option to choose from a variety of fuel blends, including 20 percent (E20), 30 percent (E30) and even 50 percent (E50) ethanol‐to‐gasoline ratio from a single dispenser. [Flex‐fuel vehicles can operate on up to an 85 percent ethanol (E85) blend.]

“This is an exciting opportunity for fuel retailers, not only because they have the opportunity to obtain partial funding for these new pumps through ICMC, but also take advantage of USDA Rural Development’s current program that offers similar incentives to install flex‐fuel pumps,” said Greg Noble, ICMC biofuels director. “Add to that the discounts on the pumps themselves offered by the fuel pump manufacturers and it’s a great time for them to consider adding flex‐fuel pumps to their stations.”

ICMC’s Flex Fuel Pump Program can be complementary to other programs such as the USDA Rural Energy for America Program (REAP) and other regional incentives; and eligible retailers also may be able to take advantage of a federal tax credit.

About Wayne Fueling Systems

Wayne Fueling Systems is one of the world’s largest suppliers of fuel dispensers, payment terminals, forecourt control devices, point-of-sale and other measurement and control solutions to the retail and commercial fueling industry. Wayne has been at the forefront of innovation since it was founded in 1891 and is responsible for many of the breakthrough technologies that have transformed fuel retailing. Through a global network of distributors and service partners, Wayne products are sold and supported in over 140 countries around the world. Headquartered in Austin, Texas, Wayne also has major design and assembly operations in Sweden, Brazil and China.

About The Indiana Corn Marketing Council

The Indiana Corn Marketing Council was established by the Indiana General Assembly to promote the interest of corn growers in the state and manage corn checkoff funds. The Council is composed of 17 voting producer directors and seven appointed industry, and government representatives. For more information on the Flex Fuel Pump Program, call 317‐644‐0980 or e‐mail